FITNESS SHOULD NEVER BE A LIMITING FACTOR IN YOUR FULFILMENT
Our aim is to get you fit enough to do whatever you want, whenever you want.
WHY ADVENTURE FITNESS?
Whether you’re training to climb K2, trying to get your first 6b climb or simply want to hike your first mountain - fitness is a critical component!
Very few adventure companies invest in training people to take part in their trips. Sign up for a guided Matterhorn trip for example and you’ll likely see a line or two saying ‘turn up fit’… What does that mean?
How do you train in the right way to ensure you’ll have the aerobic fitness for long days, the strength for climbing and the robustness for elements?
We don’t really care about aesthetics - that’s a side effect - we care about capability.
OUR COACHING SERVICES
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GROUP SESSIONS
Live in London and want to come train with us? They’re all scalable and suitable for beginners as well as advanced athletes. We run the following sessions on a weekly basis:
1. Strength & Conditioning to support running + hiking.*
2. Strength & Mobility - our most popular session - think plyometrics, targeted strength training and mobility work to support climbing and running performance.*
*From £8 a session if a you buy a bundle - £14 for drop ins.
5 session bundle - £60 (£45 for club members) - PURCHASE HERE
10 session bundle - £100 (£80 for club members) - PURCHASE HERE
3. Run Club - as running is by far the most accessible way to build aerobic capacity, it forms the basis of how we train for adventure. This is a coached session where we work on form and coordination as well as fitness.
This session is FREE - there’s a lot of bad advice out there… we want to make you better & keep you injury free.
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PROGRAMMES
Structured 4, 8, or 12-week training plans to prepare for races, expeditions, or general fitness goals:
1. Race prep: trail, endurance, HYROX, first 5km!
2. Expedition-ready strength and stamina.
3. Strength & power development for climbing.
Price: £50-£250 depending on complexity and duration!
*COMING SOON* - ‘The Jove Club Training Programme’. Build a solid base of strength & aerobic fitness applicable to any adventure or event.
It’s how our founder, Freddie, trains and is designed to be followed in year-long cycles.
For only £18 per month it includes a monthly programme detailing each session, access to an app with instructions and videos, and access to an exclusive WhatsApp group.
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1:1 COACHING
This is a highly bespoke service for people looking to make huge changes to their lifestyle or prepare for next level challenges.
Work with one of our expert coaches on a 1:1 basis for bespoke coaching. Includes:
1. Programming constantly refined on a monthly basis to match you needs/progress.
2. Nutrition support - to fuel your events, lose weight, build muscle.
3. Accountability call once per month & WhatsApp group.
4. Jove Club membership - meet your coaches on trips or at club events.
Price: £235 per month.
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JOVE PERFORMANCE
Our highly exclusive service for those looking for more than just fitness. We have very limited spaces for this currently.
If you want to truly embed the Jove Club lifestyle and achieve the biggest and hardest goals, this is for you!
1. Our 1:1 fitness coaching service.
2. A second coach focussed on adventure skills & mindset development who will join your 1:1 accountability calls to answer questions and offer specific advice.
3. 20% off adventure trips - the best way to improve is to get out as often as possible.
4. Free access to in-person fitness sessions where you’ll get to see your coaches face to face.
5. Access to book an exclusive skills & fitness trip every 6-months for Jove Performance members only.
6. Exclusive WhatsApp group.
7. Priority access to trips - you’ll know about them before they launch.
Price: £475 per month.
TRAINING PHILOSOPHY
How do we get actually get you ready for serious adventure?
We focus on the following areas in priority order:
Mental Resilience/Robustness: This is the number 1 aspect of getting fit for adventure. Read any adventure book or watch any documentary and you’ll note adventurers are mentally tough and able to endure extreme environments often for days on end. It’s impossible to forge in the gym - you must get outside and into to the elements as often as possible, come rain or shine.
Aerobic Endurance: There aren’t many outdoor focussed coaches about but from what we’ve seen, too many place emphasis on strength training being the magical elixir to adventure fitness. Doing a few box step ups or lunges can’t ever compensate a lack of aerobic capacity... Look at the best alpinists and uphill athletes - they all have incredible aerobic gas tanks which sustain them for long efforts day after day.
Strength/Power & Mobility: All that being said, of course strength training is key. It plays a role in preparing your body to endure intense training sessions without injury as well improving performance. As we move through the training cycle (the year), we’ll slightly switch focus to developing power. For example, powerful legs make hiking feel easier and a powerful back allows you to pull harder when climbing or kayaking.
Structured Progression: We’ll constantly push you to have goals big and small. We don’t care what they are so long they motivate you. We generally like running goals as it’s the most accessible exercise you can do and directly compliments hiking, long treks etc.
What we don’t care about…
Chasing aesthetics over performance. If you eat well, you’ll get into better shape following our programmes without trying!
Follow extreme diets or rigid routines. These are the enemy! Extreme diets (ahem, like the carnivore diet…) stop people getting out and enjoying their lives for fear of not being able to eat grass fed steak on the side of a mountain…
Spending hours in the gym! The gym has its place but we’ll push you to get outside and ‘train how you’ll fight’ - i.e. if you want to get fit for adventure which is invariably outside, you should probably spend as much time as possible in the elements.
MEET THE COACHES
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JOE MCEACHRON
Joe joined Jove Club as a founding member and was quickly picked up to coach our sessions! With 10 years of industry experience, a serious passion for helping people and adventure - we were very lucky he came across Jove Club!
He’s worked with a diverse client base including professional football clubs, commercial gyms, schools and colleges, and physiotherapy practices.
He was recently recognised by the London standard as one of the ‘30 best trainers in London’.
His training background stems from a background in sport and a love for the outdoors. Through a mixture of running, strength & power training, alongside mobility and rehabilitation exercises come together to form the basis of his athleticism. He uses this framework to train others to do the same.
He now leads the fitness coaching Jove Club delivers.
For those who’ve met Joe, they’ll say how passionate he is about helping people get better! Having been described by members as being like a Golden Retriever, he’s one of the most likeable people you’ll meet!
He loves climbing, running and generally getting involved with all club activities.
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FREDDIE SANKEY
As founder of Jove Club, Freddie is passionate about pushing people to achieve things they previously thought impossible. Having had a career as a Royal Marines officer as well as a financial services professional, he is relatively new to coaching.
His point of difference however, is his real understanding of London life, a demanding office job and the competing priorities that come with that - an understanding very few coaches will truly understand when they’re telling you ‘you just need to be more motivated’…
Having completed one of the hardest and longest military training courses in the world (which only ~30 people pass a year!), his speciality is endurance, building a resilient body and importantly, forging a mindset to get through the hardest challenges.
Since leaving the military, he’s been able to regain the kind of fitness that allows him to do whatever he wants, whenever he wants despite working 12-14 hour days behind a desk. He’s passionate about helping people achieve the same!
Just this year he’s won a trail race, completed the Welsh 3000s in winter and hardest of all, a box step up challenge for charity - the height of Everest + a half marathon carrying 23kgs.
Aside from fitness coaching, he’s qualified a Mountain Leader and working towards the highest level of mountaineering & climbing qualifications. His favourite adventure activities are climbing, trail running, mountaineering and motorcycling.