FIND OUT WHAT MAKES US DIFFERENT

OUR MISSION IS TO HELP PEOPLE DO MORE WITH THEIR FREE TIME, BY BUILDING REAL-WORLD FITNESS, LEARNING NEW SKILLS, ALL WITH A TEAM OF PEOPLE WHO WANT THE SAME

WHO WE ARE

Founded in December 2024, Jove Club is built on real-world skills and real-world adventure.

Our instructors and coaches have decades of combined experience running trips, guiding climbs, and helping people prepare for challenges they never thought possible.

This is all brought together by our founder, Freddie who spent 6 years in the Royal Marines where he learned how to build elite teams and forge fitness for the hardest environments.

Most importantly, he also spend 6 years working in the city where his sense of purpose and motivation faded…

How did he get back on track? Through meaningful training and frequent adventure - Jove Club has been created to help people do the same.

WHAT WE OFFER

ADVENTURE

Guided mountain hikes, climbs, skiing, trail running, and multi-day expeditions (+ anything else we can think of!) - all designed to be challenging, fun and safe.
Importantly, each trip is a building block to make you better.

BOOK A TRIP
FITNESS

Structured training programmes, outdoor group sessions, and self-guided plans to get you ready for any adventure.
The goal is to make you fit enough to do whatever you want, whenever you want!

TRAIN WITH US
CLUB/SOCIAL

If you’re in London, we know how hard it is to make real new friendships. Too many clubs don’t focus on the right things - challenge and shared experience - instead are full of people wanting to show off Strava times or try and pull… This is not the way to make lasting friendships and you know it.

JOIN THE CLUB

WHY WE’RE DIFFERENT

WE WANT TO MAKE YOU A MORE COMPETENT ADVENTURER

We’re not a random community who will just lead you on a local nature trail… We’ll teach you skills you can use when out with family and friends.
The big reason why Jove Club works is it sets you on a path with purpose.
We aim to inspire you to keep getting better so you work towards life changing trips above and beyond the usual all-inclusive…
WE DON'T DO FADS

We believe fitness should never be a limiting factor in your fulfilment.
It takes a long time to build the kind of fitness that allows you to do whatever you want, whenever you want… There are no shortcuts.
But when you get there, it’s life changing. Everything becomes possible.
Our members set challenges all the time to keep motivated and focussed.
WE'RE NOT A COMMUNITY...

Your local gym calls itself a community…
Supermarkets call their customers a community…
Your street WhatsApp group where Berol moans about Mabel not taking her bins out is a community…
If that’s the benchmark for a community - it’s pretty damn low.
Jove Club is much more - we’re forging a team of people who want to do incredible things together - communities don’t cut it.
YOU HAVE THE CHANCE TO SEE PEOPLE AGAIN AND AGAIN

This is the best part about Jove Club!
When you go away on a trip, there’s a good chance you will have met some of the rest of the group beforehand either on another trip or at a club event.
With other adventure companies, you’ll go away with people you don’t know and may never see again.
Every trip activity has a dedicated WhatsApp group.
Many of our members are friends, and meet up outside of Jove events!

THE JOVE CLUB TIMELINE - AS TOLD BY THE FOUNDER - FREDDIE

2012-2013 - I completed training to become Royal Marines officer - my childhood dream job!
2013-2018 - I had a lot of fun living an adventurous lifestyle filled with purpose, variety, travel and most importantly, surrounded by my closest friends.
2018-2024 - I moved to London where I had a jobs at Barclays and Goldman Sachs. This is where I started living the Jove Club lifestyle - rediscovering purpose through adventure and keeping fit in the right ways.
Nov 2024 - I quit my lucrative financial services career…
Dec 2024 - The club was born. We started our first training sessions in the dark cold of winter and I couldn’t believe people actually turned up!
Mar 2025 - We went on our first Jove Adventure trip to Brecon - another incredible moment in the Jove timeline.
Sept 2025 - By this point, we’ve been on multiple trips to climb, hike, scramble, trail run and even completed a Welsh 3000s challenge. Some people have been on their 4th trip already!
We’ve trained people to take part in races and challenges they may have otherwise thought impossible. We’ve also been away on our first week-long trip to the Highlands!
Beyond - I can’t wait for what we’ve got coming up for the rest of 2025 - epic weekends, bespoke coaching, the Jove Club training programme…
In 2026, we’re taking things up a notch with trips to Scotland in the winter, skiing & climbing in Austria, climbing in Mallorca and even a trip to the stunning Dolomites this summer!

Jove Club is funded wholly by me and the life savings I’ve worked hard for - not by my parents - not with an investor.

It’s still early days and it takes time to build but I’m ‘all in’ and I’ll spend every last penny I have making Jove Club the best adventure club in the UK.

Join us in making that a reality - we may not be the ‘coolest kid on the block yet’ but we will get there…